Nowadays a lot of people pay lip service to eco-issues, saving the planet, going green and so on… but here we have a transport provider that was founded on just those principles, and whose management carry through that concept in … Continue Reading
Advertising in your local paper – is it worthwhile in the age of social media?
We live in an age where advertising is evolving by the day. Almost overnight, businesses have started to question the value of using traditional methods to advertise their company. Instead they are turning to channels such as social media and … Continue Reading
Customer satisfaction Surveys – what to ask your customers to help improve your business and customer service
Customer satisfaction is paramount to the success and growth of any business, particularly so in the taxi industry, as your drivers directly interact with each and every one of your firm’s passengers. From the moment they sit down in one … Continue Reading
10 SMS Marketing Tips for Successful Private Hire Companies
Text message marketing can be a great way to reach your customers instantly, and with near-100% open rates it can be a viable marketing tool if used correctly. The power of SMS has been well-established for over 25 years; we use … Continue Reading
Taxi website features checklist: the 9 must-haves for your online presence
So your taxi business needs a new website, or you already have one and you feel it could perform better. Developing a website can be an overwhelming undertaking but before you put pen to paper and sign up a web … Continue Reading
Should you run a ‘Green Fleet’? The pros and cons of electric/hybrid vehicles in the private hire & taxi industry
There are many elements that need to be taken into consideration when investing in a single vehicle or even a new fleet of vehicles and it’s a lot more than simply if you like the colour! Is the make and … Continue Reading
Grow your Business: Want to communicate with your customers? – Send a Text Message!
Nothing is more frustrating and demoralising than having drivers sitting around, with their meters off, waiting for customers or accounts to book a car! For drivers, controllers and operators to make money, your fleet needs to be on the move, … Continue Reading
Participate, engage & be heard – are you making the most of your social media presence?
Social media, it’s clear to see, is much more than a passing phase – whilst it may have begun as a way for people to connect and stay in contact with people, it has since become a valuable communication channel … Continue Reading
Do taxi drivers need to smarten up?
Taxi drivers in Ireland may soon be required to follow a dress code, or even wear a uniform, according to the National Transport Authority. Could this be part of an attempt to revitalise the industry? Private hire taxi drivers in … Continue Reading
What to do if your taxi firm receives bad press
When the message is a positive one, word of mouth is one of the most powerful tools in helping you grow your private hire taxi business. Of course if that message is a negative one… it can have a damaging … Continue Reading